With so many different options for developing and delivering content, how can you determine the best approach for your customer education programs that will provide a positive ROI? Let’s dive in to find out.

The word ‘education’ carries a heavy context, as it’s commonly used in reference to formal schooling. Yet the practice of education can be highly valuable outside of the academic classroom. Education is unique, and when leveraged as a unique discipline, it can contribute to a business’ success in quite a variety of ways.

Maybe you’re an executive who realizes it’s time to bring on a dedicated education and training team, or maybe you’re an education lead who’s been assigned the task of building your own team. In any case, you may wonder where to start. This article provides an overview of common roles and commons structures to get you moving forward.